Last updated on October 25, 2026. We value your trust and are committed to protecting your personal data with transparency and care.
Data Protection
Encrypted in transit; never rented or sold to third parties.
Clear Purpose
Information is collected only to respond to your direct inquiries.
DPDP Act Compliant
Full support for access, rectification, and deletion requests.
1Introduction & Overview
Welcome to Maraca (“we”, “our”, or “us”), operated by Maraca Fruit Processing Company (FSSAI License No. 10020041002204), headquartered in Madakkathanam, Muvattupuzha, Ernakulam, Kerala, India - 686670.
This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website at maraca.in or communicate with us through our contact forms, email, or telephone. We operate in compliance with India's Digital Personal Data Protection Act, 2023 (DPDP Act) and the Information Technology Act, 2000 along with its relevant rules.
2Information We Collect
We collect personal information that you voluntarily provide to us, as well as certain automated data when you navigate our website:
A. Information You Voluntarily Provide
Contact Inquiries: Full name, email address, telephone/mobile number, inquiry type (General, Distribution, Bulk Order, or Feedback), and message contents submitted via our Contact Form.
Business & Wholesale Requests: Business name, delivery city, expected purchase volumes, and GST details when applying for regional dealerships or institutional supplies.
B. Automatically Collected Information
Device & Browsing Data: Anonymized IP addresses, browser user-agent strings, operating system, approximate geographic location, referring URLs, and page navigation timestamps collected via standard web server logs for security and performance optimization.
Essential Cookies & Preferences: Session cookies necessary for site navigation, theme rendering, and caching. We do not use intrusive cross-site tracking cookies.
3How We Use Your Information
We process your personal information strictly for legitimate commercial and customer service purposes:
To respond to your inquiries regarding our natural squashes, crushes, ingredients, and recipe suggestions.
To process and coordinate wholesale, retail distribution, and bulk institutional quotations.
To diagnose technical faults, optimize site loading performance, and safeguard our website infrastructure against automated spam or cyber attacks.
To comply with statutory legal, taxation, and food safety record-keeping requirements under applicable Indian laws.
4Data Sharing & Third-Party Platforms
We do not sell, rent, trade, or monetize your personal data. Your information is shared only under strict conditions:
Service Providers: Trusted technical vendors supporting our operations, such as cloud hosting (Vercel), email transport (Hostinger SMTP), and headless CMS infrastructure (Sanity.io). These partners operate under strict confidentiality agreements.
Legal Requirements: If mandated by law enforcement or a judicial court order under Indian law.
External Marketplace Disclosures (Amazon, Blinkit, Swiggy Instamart):Our website links to third-party quick commerce and retail websites for product purchases. Once you leave our domain, any transaction data, delivery addresses, and payment information you enter on those platforms are governed entirely by their respective privacy policies and terms of service.
5Data Security & Retention
We implement technical and organizational security measures to protect your personal information against unauthorized access, loss, alteration, or disclosure. All web traffic to maraca.in is encrypted in transit using industry-standard TLS/SSL protocols.
We retain personal data submitted via contact queries only for as long as necessary to address your request and satisfy legitimate commercial, taxation, or audit obligations, after which it is securely purged.
6Your Rights Under the DPDP Act, 2023
Under Indian data protection laws, you are entitled to several rights concerning your personal data:
Right to Access
Request a summary of your personal data processed by us.
Right to Correction
Update inaccurate or incomplete contact information.
Right to Erasure
Request deletion of personal data when no longer needed.
Right to Grievance Redressal
Lodge queries or complaints with our designated Grievance Officer.
7Grievance Officer & Contact Details
If you have questions, feedback, or wish to exercise any of your data protection rights, please contact our designated Grievance Officer: